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D.Soc.Sc Maarit Kinnunen is a freelance festival researcher. Patterson, I., Getz, D. and Gubb, K. (2016), The social world and event travel career of the serious yoga devotee, Leisure Studies, Vol. AEG Live has helped to produce Coachella, Firefly and Stagecoach through ownership of the promoter Goldenvoice. 43 No. In turn, their popularity allows people to signal that theyre a part of major cultural moments, as the ability to attend a music festival (and broadcast ones experience on social media) has become an experience that many covet. Taking second place with an attendance of about 2.7 million is Austria's Donauinselfest, taking place in Vienna over the course of three days in the middle of the Danube. Some changes in motives were due to getting older and not because of long-term festival attendance, as Pearce and Lee (2005) demonstrated in TCP: for instance, Nina stated that earlier friends' company was the most important participation motive, whereas nowadays the line-up dictates the festival choices. 4 No. The meaning of music was exceptionally high for them and part of their identity. 3 No. Lashua, B., Spracklen, K. and Long, P. (2014), Introduction to the special issue: music and tourism, Tourist Studies, Vol. 6, pp. 4, pp. According to the CDC, 2.6 million Americans died in . and McCarty, M. (2014), The function of shared affect in groups, in von Scheve, C. and Salmela, M. (Eds), Collective Emotions: Perspectives from Psychology, Philosophy, and Sociology, Oxford University Press, Oxford, pp. We are happy to help. Also, the number of stadium and other big concert attendances was strongly correlated with the number of festival attendances (rs=0.233, p=0.000). Today, rhythm music festivals encourage cultural consumption to flourish especially in summertime, when hundreds of pop, rock and jazz festivals are produced both in cities and peripheral regions. Bias was caused by the distribution of the web survey via social media. The majority of all festival bookings were Electronic artists (38.8%), followed by Rock (15.9%), Pop (12.7%) and Hip Hop artists (12.6%). 128-147. https://doi.org/10.1108/IJEFM-08-2020-0050, Copyright 2021, Maarit Kinnunen, Antti Honkanen and Mervi Luonila, Published by Emerald Publishing Limited. 1, pp. 135,000 plus the potential for a further 7,000. [] People think that metalheads are so awfully scary and angry and (laugh) aggressive and all that stuff (laugh). Learn more about how Statista can support your business. In terms of occupation, the majority of our respondents attending the film festival and the jazz event tended to be from categories of professions that needed a higher education, such as. Looking at the unique number of booked artists, the distribution is similar: out of 9,651 booked artists, 36.3% are Electronic, 16.0% Rock, 12.7% Pop and 11.5% Hip Hop. The theoretical maximum capacity of 210,000 is broken down as follows: Public tickets Tickets sold to regular punters in the public ticket sales. Formerly known as Woodstock Festival Poland, Pol'and'Rock is one of the largest free music festivals in the world and was previously the largest open-air festival in all of Europe. 3, pp. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Profit from additional features with an Employee Account. 0000002421 00000 n Both quantitative and qualitative data and methods were used in the study. and Lee, U.-I. (2019a), Segmentation of music festival attendees, Scandinavian Journal of Hospitality and Tourism, Vol. Attendance rates for people aged 15 and over living in greater capital cities were higher when compared with people living in other regions of Australia. (2007), Mixed Methods in Social Inquiry, Jossey-Bass, San Francisco, CA. Jones, I. Jul 2019. Live Nation and TicketMaster (2020), COVID-19 impact from live music fans, 7 May, available at: https://ses.se/wp-content/uploads/2020/05/Supplemental-Fan-Survey-Data1.pdf (accessed 5 January 2021). Parklife is an annual two-day music festival in Manchester, England and takes place in June each year.The festival predominantly features dance and electronic music, as well as pop and hip-hop artists.. Jointly organised by a number of groups, including Manchester's The Warehouse Project and Live Nation, the festival started life as Mad Ferret Festival in Platt Fields Park, Rusholme, before . Prentice, R. and Andersen, V. (2003), Festival as creative destination, Annals of Tourism Research, Vol. Because listening to music has become practically free (or subscription-based), the access is unprecedentedand makes live music that much more special, according to Chirinos. Packer and Ballantyne, 2011) and helped in coping with the everyday life (Maria). OSF (2018), Participation in Leisure Activities: Changes in Cultural Participation 2017, Official Statistics Finland, Helsinki, available at: http://tilastokeskus.fi/til/vpa/2017/01/vpa_2017_01_2018-11-21_tie_001_en.html (accessed 28 August 2020). Largest music festivals in the United Kingdom in 2019, by audience capacity [Graph]. That was the driving force throughout the 1970s and 1980s until it became a profitable format.. He makes ice. 30 No. According to organizer reports, Morocco's Mawazine came in first the second time in a row with an attendance of roughly 2.8 million. You have reached your limit of 4 free articles. 0000000016 00000 n 3, pp. Bryman, A. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Confirming these statistical findings, the interviews also proved that frequent festivalgoers actively participated in live music concerts, typically on a weekly basis, whereas one person, Pauli, attended up to 100200 concerts a year: I consume a lot of live music. Stebbins, R.A. (1992), Amateurs, Professionals, and Serious Leisure, McGill-Queen's University Press, Montreal. She attended one new festival per year and a total of ten festivals a year: I always aim to attend ten but this year it was only nine because I ran out of money (laugh). Festival attendance also increased fans' well-being (cf. Interviewees pointed out that they might attend a festival alone since they knew that there were friends and acquaintances they met only at the festival in question: There are acquaintances all around Europe. Pitts, S.E. 2, pp. The inaugural Maha Music Festival was held on Saturday, August 29, 2009 at Lewis & Clark Landing. Maarit Kinnunen is the corresponding author and can be contacted at: https://doi.org/10.1108/IJEFM-08-2020-0050, http://creativecommons.org/licences/by/4.0/legalcode, http://www.festivals.fi/tilastot/festivaalien-kayntimaarat-2019/, https://ses.se/wp-content/uploads/2020/05/Supplemental-Fan-Survey-Data1.pdf, https://www.livefin.fi/festivaalibarometri2020/, http://tilastokeskus.fi/til/vpa/2017/01/vpa_2017_01_2018-11-21_tie_001_en.html, Vocational school or upper secondary school, Managerial position, entrepreneur / self-employed, Other (pensioner, housewife / husband, and so on. These aspects are discussed in more detail in the Summary of theoretical framework section. Long Waits, Short Appointments, Huge Bills. please visit our agency website, Your contact to the Infographics Newsroom, Find your information in our database containing over 20,000 reports, Our infographics team prepares current information in a clear and understandable format, Relevant facts covering media, economy, e-commerce, and FMCG topics, Use our newsletter overview to manage the topics that you have subscribed to. [1] The festival occurs annually in August and is the largest music festival in Iowa. Max Yasgur Rented Out His Farm for Woodstock. 4 No. We keep offering new experiences, from front-row viewing to VIP experiences, to embracing new technology, Smiley tells TIME. industries; and "Economy and Society", which This bulletin provides an overview of the demographic profiles, patterns of festival attendance and drug use, policing experiences and help-seeking behaviours of 5,155 Australian music festival attendees surveyed in late 2018. Fan practices include the production of fan culture, like writing fan fiction and communicating on the Internet about the fan interest, as well as consumption practices like collecting items related to fandom or attending events, and travelling because of it (Bolderman and Reijnders, 2017; Duffett, 2013, 2014). Modern music festivals in the U.S. grew out of the establishment and ethos of Woodstock. They both contain the aspect of communality: a strong sense of being a member in a like-minded community. All the attendees formed a temporary festival community that was restricted by space and time. There are multiple benefits following the shift from physical to virtual events, and cost reduction is one of them. 29 No. Our customer base is really eight to 80 [in age], Smiley says. It was also practical knowledge when to buy tickets and make travel arrangements, what to pack and how to act at festivals. 17 No. Pearce, P.L. The most important behavioral aspect was the essence of socializing. Knowledge comprised also a wide range of information about different music festivals, both in Finland and abroad. Frequent festivalgoers socialised at festivals, but not only with friends since they also made new friends at festivals, as Pekka illustrated: We got acquainted in Denmark [Roskilde Festival] with four Finnish girls: It was awfully crowded there and they didnt find any place to camp. Skills and knowledge development led to certain routines, which in turn influenced the participation motives so that frequent festivalgoers experienced a need for novelty. 19 No. 18 No. Total concert attendance remained level at 24.9m while festival-going soared, up 23% year-on-year to 4.9m people. However, there were approximately 50,000 individuals participating in the festival since the same people attended the festival for several days. They made friends with other festival fans and met them at festivals in Finland and around Europe. 175-188. proper attribution to Statista. Third, the participation motive might be the fan interest towards music festivals in general, to experience festival communitas whose members are more open to participate in collective actions and shared enjoyment than in normal circumstances (Kinnunen, 2018, p. 106), thus fulfilling social and hedonistic needs and aims. Getz, D. and Patterson, I. Attendance at the 2019 event, which took place Aug. 1-11 was 1,226,000, topping the previous record of 1,196,000 set in 2017. They were selected to find specific characteristics that are included in such a high frequency of festival attendance. 9 No. The "Big Day Out" music festival, for instance, was attended by more than 300,000 . and Chancellor, H.C. (2009), Examining the festival attributes that impact visitor experience, satisfaction and re-visit intention, Journal of Vacation Marketing, Vol. The origins of music festivals date back to ancient Greece, where such events often involved competitions in music, arts and sports. 0000004505 00000 n Get full access to all features within our Business Solutions. As music festivals have taken off in popularity, these kids of experiences have become a key feature of cultural life in America. 1, pp. 6 No. 19 No. We stuck to our own blueprint and we havent changed a whole lot, he says. This text provides general information. Of the 20 shows the Offspring is playing the remainder of this year, about 15 are at music festivals. Last year, it sold out both of its weekends for a cumulative attendance of 198,000 people. As a Premium user you get access to background information and details about the release of this statistic. Due to varying update cycles, statistics can display more up-to-date The third spot is taken up by the Montreal International Jazz Festival. 1, pp. Big Performer: Ziggy Marley. (2016), Gender, Metal and the Media: Women Fans and the Gendered Experience of Music, Palgrave Macmillan, London. Jones (2015) saw a postmodern music festival fan as a musical nomad who enjoyed the festival experience in general, not specific music per se. Juxtaposing these concepts in the context of frequent music festival attendance helps understanding an important festival audience segment that is valuable for the festival atmosphere (Kim, 2004; Prentice and Andersen, 2003), and music tourism in general (Bolderman and Reijnders, 2017; Lashua et al., 2014). The mechanics that drove music festivals to becoming top earners have a lot to do with the effects of modern life, Chirinos says. They were fans of a certain musical genre or artist, but most of all, they were fans of music festivals to consume and experience music. Putting on a festival is a challenge, between having to pay artists enough to secure their performances, needing to sell a certain number of tickets in order to be successful, the additional costs of insurance and the risks of bad weather. 3, pp. 6, pp. For example, Nina who has been following festival performances of the pop artist Antti Tuisku for 1 years, explained that I like to attend his gigs but I do not have a need to meet him or discuss with him. Braun, V. and Clarke, V. (2006), Using thematic analysis in psychology, Qualitative Research in Psychology, Vol. Finland is one of the leading countries in Europe in relation to the number of arts festivals and cultural events (Amberla, 2013). Director (Community) The Mentoring Circle. It was also noted that frequent festivalgoers were musical influencers among their social group, since they actively searched for new and interesting music, and recommended music to their friends. Statista. Based on Getz's (2008) conceptualization of the event travel career, there are several sports and special interest event studies which conclude that as the expertise increases, there are changes in motivation and practices to maintain novelty, add challenge and develop skills. Chirinos says that through help from large music conglomerates, festivals like Coachella and Bonnaroo have become akin to household brand names. They are affluent, earning more than $75k a year, and their favorite genres are alt. 75K a year, it sold out both of its weekends for a attendance. 2019, by audience capacity [ Graph ] time in a like-minded community a temporary festival community that the. 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